Acorn Content Hub
Discover a distillation of some of the hard earned lessons we’ve picked up in our years digital consulting for businesses just like yours.
Here you’ll find actionable insights, hot takes on the latest digital marketing industry trends, and tips to get your business future-proof.
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How to Prepare Your E-Commerce for Black Friday
The biggest e-commerce event of the year is happening in only 2 weeks! The important question here is: Are you ready? Getting ready for an event such as Black Friday goes beyond providing discounts to your customers. You have to adapt their entire shopping experience for the Black Friday event. Here are some tips to…
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Can I run online advertising campaigns with less than $1,000 a month?
If you’re a small business owner struggling to make ends meet, you might believe that Digital Marketing is not an option for you. Especially if you already quoted some services with digital marketing agencies, and noticed how expensive they can be. However, here’s the good news… If you have a low budget, but understand the…
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Every Business Needs Accurate Conversion Tracking
Ad account optimization relies on data. If you don’t have enough data, it’s difficult to ascertain where to push your budgets, where to cut back, and the like. The most important components of good data that you want to track in just about any account are not basic metrics like impressions, clicks, or CTR. These…
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Black Friday Marketing Tips – Don’t Wait Till the Last Minute!
Mid October already. Where did the year go? As we go into Thanksgiving weekend here in Canada, I can’t stop thinking about the American holiday. Or more specifically, the big sale day that come with it – Black Friday. That might seem an odd thing to do, but those 6 weeks between then and now…