Author: Alexander
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Can I run online advertising campaigns with less than $1,000 a month?
If you’re a small business owner struggling to make ends meet, you might believe that Digital Marketing is not an option for you. Especially if you already quoted some services with digital marketing agencies, and noticed how expensive they can be. However, here’s the good news… If you have a low budget, but understand the…
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Every Business Needs Accurate Conversion Tracking
Ad account optimization relies on data. If you don’t have enough data, it’s difficult to ascertain where to push your budgets, where to cut back, and the like. The most important components of good data that you want to track in just about any account are not basic metrics like impressions, clicks, or CTR. These…
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Black Friday Marketing Tips – Don’t Wait Till the Last Minute!
Mid October already. Where did the year go? As we go into Thanksgiving weekend here in Canada, I can’t stop thinking about the American holiday. Or more specifically, the big sale day that come with it – Black Friday. That might seem an odd thing to do, but those 6 weeks between then and now…